the art of cocktails, bar culture, and industry insights.

We believe that every creative endeavor has a story to tell.

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Our mission is to foster deeper relationships within the international bar community by providing insightful content that educates, motivates, and connects people. We believe that every act of creativity carries a unique narrative, and our goal is to bring these stories to a broader audience. Whether you are an experienced bartender, a passionate enthusiast, or an industry professional, MartiniTime aims to be your trusted source for insightful and engaging content.

Industry News
Updates on the latest trends, new openings, and brand movements in the bar world.
Bartender's Interview
Exclusive features with top bartenders, rising talents, and industry leaders.
Tasting & Reviews
In-depth analysis of spirits, liqueurs, and unique ingredients.
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Expert perspectives on bar management, branding, and industry growth strategies.
MartiniTime aims to be your trusted source for compelling and thought-provoking content.
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Tumi Sachs

Scarlet Bitter in Japan

March 26, 2025

The first time I saw a bottle of Scarlet was during my trip to Japan. The bartender placed the bottle on the bartop in front of me, about to prepare a drink for my order of a bitter-digestive style cocktail. The captivating label caught my eye, “it appears like a bottle of bitter I have never tried before - I must taste what’s inside!” I thought to myself and asked the bartender for a small taste of this new intriguing product. 

Corrado Tiberio

Exploring the Japanese Whiskies of Tottori

March 19, 2025

Federico Leone’s (BBC Spirits specialist) masterclasses are truly special for a couple of reasons. First and foremost, the selection of products is always exceptional, making each tasting a real pleasure. Second, Federico is a master storyteller. His ability to engage and captivate an audience makes every masterclass feel like a trip.

Corrado Tiberio

Halewood Artisanal Spirits

March 19, 2025

Gabriele Tammaro, D&C Spirits Specialist, took attendees on an immersive journey through the heart of the United Kingdom with his Halewood Artisanal Spirits: Round Trip masterclass. This captivating experience led us from the rolling hills of Wales to the rugged coastlines of Scotland, with a delightful detour to Blackpool, where a touch of American spirit was infused into the mix.

Corrado Tiberio

Stephen Beam. 1 distillery, 7 generation, 150 years of whiskey

March 19, 2025

In an exclusive masterclass, Michele Reina, renowned for his deep expertise in whiskey production, joined forces with Meregalli to present two exceptional product lines from the Beam family. This tasting experience highlighted the complexities and craftsmanship behind two very different whiskey styles, showcasing the artistry of distillation, aging, and the importance of experience.

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Corrado Tiberio

Michele Picone - Akashi & Yamazakura (Gruppo Meregalli)

March 19, 2025
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Spirits
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5
min

“The concept of Shokunin accompanies the history and evolution of these two historic Japanese distilleries through the centuries to the present day, offering an exceptional range of products.”‍“Shokunin is the Japanese art of seeking perfection. A Shokunin is someone who dedicates their life to the pursuit of excellence, engaging in a process of continuous improvement and sharing their craft with others.”‍Michele Picone - Meregalli Spirit Specialist, introduces the distinguished Akashi and Yamazakura brands.

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Megumi Ueda (Wendy)

Samuel Cesana - Nikka Whisky

March 19, 2025
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Spirits
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5
min

Masataka Taketsuru, the founder of Nikka Whisky, was the first person to distill whisky in Japan. His legacy lives on in every glass of whisky that comes from the Land of the Rising Sun. More than a century later, Nikka remains one of Japan’s leading whisky producers, known for its refined balance and exceptional quality, earning global recognition in the whisky world.

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Corrado Tiberio

Carlo Liuzzi | Roger 65

March 15, 2025
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Industry
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6
min

Roger 65 is an initiative that merges a bar and a laboratory, aiming to create sustainable, high-quality products for bartenders. Today, it stands as a reference point in Salento and throughout Puglia, attracting those seeking innovative and premium ingredients. One of its most remarkable products is Black Brine, an exclusive creation that has gained recognition among mixology professionals.

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ABOUT  US

With a strong connection to the bar scenes in Italy, Japan, and Europe, we bring a unique global outlook. Our articles are written by industry professionals, including bartenders, brand ambassadors, and beverage consultants.

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